brian's blog

Brian Noll was interviewed by Bob Walsh and Patrick Foley of Microsoft for the Startup Success Podcast on September 24, 2010.

Our friend Bob Walsh (who runs a great site called 47hats and also startuptodo.com) ran a guest blog post by Brian Noll called "5 mistakes developers make selling to developers". Please check it out !

To be effective selling development tools, you need to find a way to better engage with evaluators.  Our job is to find out why, how, or if evaluators are installing, using, and successful using a product.